Welcome to this week’s edition of L2Tidings, where we take a peek at what our automotive and digital marketing experts have been reading. This week, we read about the new 2021 FIAT Panda, ways to improve your social media marketing strategy, and how to boost your website’s organic click-through-rate.

12 Proven Steps to Boost Your Organic CTR in Google. Improving your organic click-through-rate (CTR) not only increases traffic to your website, but it also allows your business to be seen by consumers without needing to improve your search rank. Click the photo to discover ways you can improve your own CTR.

2021 FIAT Panda Debuts With Revised Styling, New Infotainment System. FIAT is celebrating the Panda’s 40th anniversary by releasing a revamped model called the “New Panda,” which features a revised color palette, a new dashboard built with recycled wood, and an improved touchscreen infotainment system. Get a sneak peak by clicking the photo.

Jumpstart Your Social Media Marketing for 2021. Executing a flawless social media marketing strategy will be imperative as we head into 2021, and by understanding your demographics and creating an effective posting calendar, you can build lasting customer relationships. Click above to see how you can mold your own social media strategy for 2021.

2022 GMC Hummer Brings Back Big Name for 1000-HP Monster of a Pickup. GMC’s new electric truck-turned-convertible will not only have a 350-mile range, but it will also be able to generate up to 1000 horsepower and at least 1000 lb-ft of torque. Check out its updated exterior lights by clicking above.

Identifying Content Opportunities from SEO Keyword Trends During Covid-19. In the past six months, the digital sphere has changed tremendously, with more people online now than ever before. With the majority of consumers turning to ecommerce, now is the perfect time to understand search trend data and generate content that will pique consumer interest. Click the photo to learn how you can produce content that directly reflects search trends.

How To Prevent Index Bloat From Sabotaging Your Website’s SEO Strategy. Getting search engines to index your web pages is an important part of SEO, but if you aren’t careful about which pages are being indexed, search engines like Google could index the wrong pages, causing your website to suffer from index bloat. Learn how to ensure which of your pages get indexed by clicking the photo.