It’s time again for L2Tidings, the part of the week where we review everything our automotive digital marketing specialists have been reading. This week, we read about LSI keywords, the new Rolls-Royce Spectre, and how Google plans on redesigning its search algorithm.

Google Announces Search Redesign Using MUM Algorithm. In an effort to find more answers to complex search queries, Google revealed that it will be integrating more of its MUM algorithm into Google Search. Click the photo to learn how search results will change.

Official: New Acura Integra Will Be A Hatchback. Just months after announcing that the Acura Integra will be returning for the 2022 model year, Acura revealed this week that it will also come in the form of a five-door hatchback. Learn more about its redesigned exterior and interior by clicking the photo.

What are LSI Keywords? And Why They Matter For SEO. To better figure out the overall topic of a web page, Google relies on LSI (Latent Semantic Indexing) keywords, which are terms that are related semantically to the subject of a page. Click above to learn how LSI keywords help your pages rank high.

Rolls-Royce Spectre, First Electric Rolls, Will Be Out in Late 2023. Rolls-Royce has announced that its latest model prototype, the Rolls-Royce Spectre, will be a fully electric two-door coupe that will be released at the end of 2023. Get a sneak peek of this all-electric coupe by clicking above.

Google: URLs Are Case Sensitive. Two separate URLs could look the same and even lead to the same content, but they could be treated as different URLs by Google if one has a capital letter and the other doesn’t. Click the photo to learn if URL structure affects search rankings.

New Honda Models Will Have Built-In Google Features Starting in 2022. Honda has officially partnered with Google to integrate Google Maps and Google’s voice-activated Assistant into its upcoming models. Find out which model will be the first to receive these integrated programs by clicking the photo.