It’s time again for L2Tidings, the part of the week where we review everything our automotive digital marketing specialists have been reading. This week, we read about Bentley’s plans to become all-electric, how Google My Business can improve your digital presence, and how automotive business strategies have changed in 2020.
What It Means to Own Your Organic Search Presence. Having an organic digital presence is essential for the success of your business, so it’s important to learn how to measure, grow, and maintain your digital presence in search results. Click the photo to learn how you can grow and measure your own digital search presence.
Bentley Going Fully Electric By 2030. This week, Bentley announced that it will officially become an end-to-end carbon neutral organization, starting with its plans to offer hybrid variants for every Bentley model by 2023. Find out when Bentley’s first all-electric vehicle will be released by clicking the photo.
Google My Business, Are You Using It to Your Benefit? By properly utilizing Google My Business, you can directly reach your target audience, increase your online presence, and ensure your business’ information will appear first in SERPs. Click above to find out how you can perfect your Google My Business listings.
How Predicting The Future Has Changed For Automotive In 2020. Automotive marketing specialists already had their hands full at the beginning of 2020, but as the world adjusts to the COVID-19 pandemic, leaders from every automotive organization must become more flexible and put customers first. Learn how automotive heads are changing their business strategies by clicking above.
How Google Chooses to Rank Images and Videos in Search Results. For a long time, Google’s method of ranking of images and videos in search results was cryptic, but its ranking strategy is actually centered around user preference. Click the photo to find out how Google determines which images and videos are relevant for top-ranking search results.
Volkswagen Transforms Tropical Island Into Electric Car Paradise. As part of its strategy to become carbon neutral by 2050, Volkswagen will invest $38.6 billion into electrification technology and launch 75 new electric models by 2029. Read about Volkswagen’s plans to reshape the Greek island of Astypalea into a fuel-saving paradise by clicking the photo.