This week’s roundup of interesting digital marketing trends and industry news includes the shutdown of StumbleUpon, an exciting new partnership in the automotive and digital world, and updates from Google Trends. Find out more about what we are reading this week below!
Technology Is Changing What a Premium Automotive Brand Looks Like. Many mature industries are experiencing significant technological disruption. Click on the above image to read more from the Harvard Business Review.
An introduction to innovation in consumer search optimization. Mobile technology means more people are purchasing products via apps while on-the-go. To learn more from Search Engine Watch, click above.
StumbleUpon Shuts Down After 16 Years. Content discovery platform StumbleUpon is shutting down on June 30th, after 16 years in operation. Click on the image to read more on Search Engine Journal.
AIADA adds Google as newest affinity partner. On Wednesday, AIADA announced a new affinity partnership with Google. For more from Auto Remarketing, click on the image above.
It’s time for local business to take voice search seriously. With new technologies like Google Duplex coming on, local business owners should optimize for voice search. Click above to read the rest of the article from Search Engine Land.
Google Trends Keyword Research Tool Updated. The Google Trends interface has undergone a redesign to make it conform closely to the Material Design framework, which looks and functions attractively whether you’re on a desktop or a mobile device. To read more info from Search Engine Journal, click on the above image.