L2T Blog

L2Tidings 5-28-18

on June 1, 2018

This week’s roundup of interesting digital marketing trends and industry news includes Bing Ads news, where referral traffic is going, and a possible Google My Business update regarding reviews. Find out more about what we are reading this week below!

Web Less Mobile Friendly in 2018 than 2017. A comparison of mobile speed metrics of the Internet from 2017 to 2018 reveals that websites are less mobile friendly today than they were a year ago. To learn more from Search Engine Journal, click on the image above.


Google My Business Reportedly Removes Anonymous Reviews. Google My Business appears to have stopped counting anonymous reviews toward a business’s overall rating. Click above to read the rest from Search Engine Journal.


Four ways Google is making SEO easier. Google is very keen on good SEO because it makes the internet a better place for users. For more from Search Engine Watch, click on the photo.

Where we’re going, we won’t need websites. As voice becomes the dominant force in search and people spend more time consuming content via social media, the future for the humble home page looks very bleak. Click on the above image to read the rest from Search Engine Watch.


Bing Ads rolls out In-Market Audiences to all US advertisers. Now out of pilot with over 170 audiences determined to be in buy mode. To learn more from Search Engine Watch, click above.


Referral Traffic From Google Search Surpasses Facebook on Mobile Devices. Google search has surpassed Facebook as a top source of mobile referral traffic, according to a new report from Chartbeat. Click on the photo above for the full article on Search Engine Journal.

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L2Tidings 5-28-18