Welcome to this week’s edition of L2Tidings, where we see what our automotive and digital marketing experts have been reading. This week, we read about Google phrase match, futuristic updates to the Infiniti QX60, and why certain web pages don’t rank well.
Google Search notice warns searchers when results are new and possibly unreliable. Recently, Google began testing a feature that tells searchers when results are changing and potentially untrustworthy, giving users the reassurance they need to trust Google’s presentation of authorized sources. Click the photo to see what this notice looks like in search results.
2022 Infiniti QX60 Is Redesigned with Family Luxury in Mind. For the 2022 model year, the Infiniti QX60 has been redesigned with more luxurious details than ever before, boasting futuristic LED taillights, quilted leather trim and upholstery, and a standard panoramic moonroof. Get a sneak peek of this redesigned SUV by clicking the photo.
4 Reasons You’re Not Ranking. When it comes to ranking high in search results, there are many reasons why Google won’t favor certain web pages, including slow site speed, lack of mobile-friendliness or overall authority, and compromised URL security. Click above to discover how you can improve your site’s rankings on Google.
Teased: Take A Look Inside The 2022 Toyota Tundra. As the Toyota Tundra makes its way into the 2022 model year, small interior and exterior details are slowly being revealed to the public, including a larger infotainment touchscreen, a red-accented steering wheel, and a blacked-out grille with auxiliary lights. Learn about potential engine options for the 2022 Toyota Tundra by clicking above.
Google Phrase Match: Everything You Need to Know. Keywords and match types are some of the most fundamental elements of PPC, but as search behavior grows and changes, it’s important to consider implied keyword meanings when pairing a searcher with a targeted ad. Click the photo to learn how you can incorporate phrase match keywords into your ad campaign.
Official: Next-Gen Mazda Miata Will Be A Hybrid. The Mazda MX-5 Miata may be one of the most efficient performance vehicles ever made, but in the coming years, Mazda will be adding electrification to its roster of assets. Discover how the upcoming Mazda MX-5 Miata will fit into Mazda’s global sustainability initiative by clicking the photo.