This week’s roundup of interesting SEM trends and industry news includes an informative explanation of the U.S. auto sales and its record-breaking performance in 2015, along with Google’s security measures and ranking positions, and a new London-based search engines, Oscobo. We stay up-to-date on industry trends, technical digital marketing applications and creative advancements. See What We’re Reading below!
Google: HTTPS URLs Even That Aren’t Valid Still Get Ranking Boost. Secure domains will have higher recognition in search engine results pages compared to their unsecure counterparts. Click the image above to read the full article on SEO Round Table.
Local Ad Revenues Will Grow to $169 Billion by 2020. U.S. Local Advertising Forecast. Click the image above to read the full article on BIA Kelsey.
New Search Engine Oscobo is Focused on Privacy, Won’t Sell or Store Your Information. A new London-based search engine launched, promising an anonymous search experience. Click the image above to read the full article on Search Engine Journal.
U.S. auto sales break record in 2015. Detroit 3, Nissan, Toyota, Honda finish 2015 on a strong note as trucks set pace again. Click the image above to read the full article on AutoNews.
Why Invest In Improving Customer Experience? Customer experience is the key to winning customers’ hearts. Quality of product, website and customer service all play an important role. Click the image above to read the full article on Business2Community.
Cheap oil drives changes in auto industry. For more than a year, low gasoline prices have been adding extra froth to the nation’s steadily rising auto sales. Click the image above to read the full article on Tire Business.