Our founders, Liz Prior and Tom Moorhead, both have extensive marketing and business development backgrounds in the dealership world. Their collective efforts include developing and executing marketing initiatives for luxury franchises, opening new business channels and aggressively meeting strategic goals.

Liz Prior

Liz Prior
Co-Founder, Head of Finance, Marketing and Operations

Tom Moorhead

Tom Moorhead
Co-Founder, Head of Sales

How Our Team Drives Your Dealership’s Success

Our product team continues to enhance our premier digital marketing platform with automated next-level technology. But we also provide you with a team of experts to help you make the most of it. You’ll benefit from a dedicated digital strategist that will help get you started and meet with you monthly to review results. Our product teams also will help develop your ads, manage your online reputation, post current content and optimize your dealership website.

dealership digital experts

Our Team

CUSTOMER SUCCESS TEAM

Kate Hudson

Kate Hudson
Director, Customer Success & Marketing

Christian Coomer

Christian Coomer
Senior Manager, Customer Success

Kyle Stack

Kyle Stack
CST Supervisor

Kristen Angelone

Kristen Angelone
Key Account Manager

Peggy Carroll

Peggy Carroll
Key Account Strategist

Jodie Chenlo

Jodie Chenlo
Key Account Strategist

Trey Johnson

Trey Johnson
Key Account Strategist

Amanda Birch

Amanda Birch
Senior Account Strategist

Taylor Peterson

Taylor Peterson
Senior Account Strategist

Juliana Sonenberg

Juliana Sonenberg
Senior Account Strategist

Andrea Dobben

Andrea Dobben
Senior Account Strategist

Cynthia Fischer

Cynthia Fischer
Account Strategist

Courtney McCawley

Courtney McCawley
Account Strategist

Kelly Pierce

Kelly Pierce
Account Strategist

Derek Rogers

Derek Rogers
Account Strategist

SALES TEAM

Dena Denman

Dena Denman
Director of Sales

Lance Quas

Lance Quas
Regional Sales Director

Shannon Willingham

Shannon Willingham
Regional Sales Director

Kirstin Shew

Kirstin Shew
Senior Strategic Account Manager

Peter Sucato

Peter Sucato
Senior Strategic Account Manager

Colin Checcio

Colin Checcio
Strategic Account Manager

Jeff Dare

Jeff Dare
Strategic Account Manager

Erik Feit

Erik Feit
Strategic Account Manager

Matthew Gilarde

Matthew Gilarde
Strategic Account Manager

Jason Hamblin

Jason Hamblin
Strategic Account Manager

Charles Martin

Charles Martin
Strategic Account Manager

Enoch Oliveros

Enoch Oliveros
Strategic Account Manager

Brett Ponda

Brett Ponda
Strategic Account Manager

Shellene Reese

Shellene Reese
Strategic Account Manager

Alex Renken

Alex Renken
Strategic Account Manager

Erin Whittington

Erin Whittington
Strategic Account Manager



Raga Komandur

Raga Komandur
Field Account Manager

PRODUCT & CREATIVE

Jeff Kaufman

Jeff Kaufman
Vice President, Product & Strategy

Daniel Kita

Daniel Kita
Senior Digital Media Manager

Matt Simpson

Matt Simpson
Manager, Programmatic Media

Joey Wakeman

Joey Wakeman
Digital Media Product Manager

Gregory Jaros

Adam Smith
Digital Media Specialist

Cosme Lozano

Cosme Lozano
Digital Media Associate

Brendan McGee

Brendan McGee
Paid Social Manager

Catherine Guido

Catherine Guido
Senior Paid Social Specialist

Caleb McCauley

Caleb McCauley
Senior Paid Social Specialist

Dani Schnebelen

Dani Schnebelen
Senior Paid Social Specialist

Katelyn Terrell

Katelyn Terrell
Senior Paid Social Specialist

Rachel Fischer

Rachel Fischer
Earned Media Supervisor

Anthony Gallichio

Anthony Gallichio
Earned Media Specialist

Diana Matache

Diana Matache
Earned Media Specialist

Destiny Torres

Destiny Torres
Earned Media Specialist

David Weisman

David Weisman
Senior Director, Ad Operations

Ian Carry

Ian Carry
Ad Ops Supervisor

Esmeralda Monarrez

Esmeralda Monarrez
Senior Ad Ops Specialist

Michalea Halikias

Michalea Halikias
Ad Ops Specialist

David Altman

David Altman
Support Manager

Abishai Muddamalle

Abishai Muddamalle
Support Analyst

Michael Wolgast

Michael Wolgast
Support Analyst

Joshua Hojnacki

Joshua Hojnacki
Senior Performance Reporting Analyst

Bilal Jamal

Bilal Jamal
Product Analyst

Chloe Merritt

Chloe Merritt
Compliance Specialist

John Ptasnik

John Ptasnik
SEO Supervisor

Matt Janesheski

Matt Janesheski
Senior SEO Specialist

Scott McKeever

Scott McKeever
SEO Supervisor

Daniela Salas

Daniela Salas
Senior SEO Specialist

Lindsay Thompson

Colleen Sherrier
Senior SEO Specialist

Olena Vyspianskyi

Olena Vyspianskyi
Senior SEO Specialist

Alicia Wade

Alicia Wade
Senior SEO Specialist

Greg Bates

Greg Bates
SEO Specialist

Caleb Lauer

Caleb Lauer
Content Supervisor

Matt Fleming

Matt Fleming
Senior Content Editor

Paul Bogan

Paul Bogan
Content Editor

Brooks Eisenbise

Brooks Eisenbise
Senior Content Editor

Irina Talty

Irina Talty
Content Editor

Madeline Dennison

Madeline Dennison
Senior Manager, Creative & Earned Media

Carla Certeza

Carla Certeza
Design Supervisor

Joshua Williams

Joshua Williams
Senior Designer, Creative & AutoIncent

Tiffany Jin

Tiffany Jin
Graphic Designer

OPERATIONS

Carrie Freehling

Carrie Freehling
Chief Financial Officer

David Morris

David Morris
Controller

Will Welch

Will Welch
Senior Billing Coordinator

Connor Sklena

Connor Sklena
Billing Coordinator

Jessica Hayes

Jessica Hayes
Accounting Supervisor

Minu Jun

Minu Jun
Sales Operations Analyst

Rebecca Tabat

Rebecca Tabat
Director of Human Resources

Bernadette Ramirez

Bernadette Ramirez
Office Manager

Maggie Cee

Maggie Cee
Talent Acquisition Specialist

Leadership & Team