Production Designer

  • Illustrator
  • InDesign
  • Photoshop
  • Adobe Acrobat
  • Bannersnack
  • JIRA
  • OEM portals & brand style guides

Communication

    • Well organized written & confident verbal communication skills
    • Able to convey information efficiently and suitable for specific audiences

Customer Focus

  • Committed to customer-centric mindset
  • Able to understand the automotive landscape

Accountability

  • Attention to detail & committed to producing high quality work
  • Able to execute tasks independently & ask for help to avoid errors
  • Time management skills that allow you prioritize tasks/responsibilities to meet all deadlines

Drive for Results

  • Able to leverage OEM sites & resources to identify the correct vehicle down to the Trim
  • Hit all deadlines

Continuous Improvement & Mutual Respect

  • Self-motivated, continuous learner, and problem-solver
  • Able to build relationships
  • Treat all departments with respect & build strong cross-functional relationships
  • Understand & apply all SOPs
  • Able to design Display and Paid social ads, adhere to details of the creative brief & OEM & Google ad requirements
  • Able to design website sliders & adhere to details of the creative brief
  • Maintain organized structure of vehicle images & other image assets

Designer

BA/BS w/ 1-2 years of experience in design

Mastery of Production Designer Level: Application experiences and product & process procedures

  • Support Supervisor & Manager level with process training, documentation & validation testing
  • Understand of Display & Paid Social KPIs
  • Understand how Display & Paid Social ads are served

Mastery of all Soft Skills at Production Designer Level

Communication

    • Exemplary written and confident verbal communication skills

Customer Focus

  • Propose optimal and mutually beneficial business solutions

Accountability

  • Attention to detail and committed to producing high quality work
  • Recognizes when issues within the department will have downstream impact

Drive for Results

  • Contribute to team and company goals for overall success
  • Expert advisor and solid collaborator with product & CST
  • Collaborate & creatively solve problems across departments

Continuous Improvement & Mutual Respect

  • Able to understand the bigger company picture
  • Escalate critical issues and alert anyone that may be affected

Mastery of all Role Requirements at Production Designer Level

  • Understand the competitive landscape across the market (Tier I, II, III)
  • Offer insight/ideas for how L2T can capitalize on industry trends
  • Support Production Designer as a product & platform resource
  • Develop expertise in your focus area within the team
  • Design assets to be used in Pardot email marketing campaigns
  • Make updates to the L2T company website
  • Ensure all JIRA tickets are completed within their SLA

Senior Designer

Zero to Two

BA/BS w/ 2-5 years of experience

  • 2-4 years of experience in digital advertising

Mastery of Application/Technical Aptitude at Designer Level

  • Able to understand customer needs (internal & external) & collaborate on requests to make sure those needs are met.
  • Proven track record of flawless execution & attention to detail

Mastery of all Soft Skills at Designer level

Communication

    • Able to confidently write and present materials to internal and external audiences
    • Lead major company and industry-wide product presentations
    • Able to comfortably present to EMT with solutions & recommendations as a subject matter expert

Customer Focus

  • Committed to customer-centric mindset

Accountability

  • Attention to detail & committed to producing high quality work

Drive for Results

  • Contribute to team & company goals for overall succes

Continuous Improvement & Mutual Respect

  • Improve employee experience

Mastery of all Role Requirements at Designer Level

  • QA creative production & communicate and escalate information if necessary, upward & downward
  • Able to successfully onboard & train new hires
  • Be a resource for products & platforms for Designer level team members.
  • Collaborate cross-functionally with marketing to ensure projects meet objectives & are consistent with L2Ts brand
  • Gain insight & ideas from marketing on how their initiatives impact daily creative tasks
  • Provide creative assets for future OEM partnership RFPs
  • People Management
    • Support & coach direct reports to meet individual and team goals.
    • Recognize the work of direct reports & provide company recognition.
    • Provide and model successful approaches to build successful skills and set expectations with direct reports.
    • Plan, prioritize & delegate team work to increase productivity & quality

Designer Supervisor

Zero to Two

BA/BS w/ 3-6 years of experience

  • 2-4 years of experience in digital advertising
  • 2-3 years of experience with critical platforms (Illustrator, InDesign, Photoshop, Adobe Acrobat)

Mastery of Application/Technical Aptitude at Senior Designer Level

  • Able to solve complex technical problems & support team leads to develop optimal solutions.
  • Proven track record of flawless execution & attention to detail as an individual contributor & supervisor.

Mastery of all Soft Skills at Senior Designer level

Communication

    • Advanced written and verbal communication skills

Customer Focus

  • Advanced customer-centric mindset

Accountability

  • Managing people (planning, delegating work) to increase productivity & quality of work
  • Aptitude at screening new hire candidates for required team skills & traits

Drive for Results

  • Able to anticipate resource constraints & plans accordingly to ensure staffing coverage and communicates plan to management/sales/etc.
  • Able to collaborate with marketing & provide input on both content & design for marketing requests

Continuous Improvement & Mutual Respect

  • Works well with supervisors of other departments

Mastery of all Role Requirements at Senior Designer Level

  • People Management
    • Support & coach direct reports to meet individual & team goals.
    • Recognize the work of direct reports & provide company recognition.
    • Provide & model successful approaches to build successful skills & set expectations with direct reports.
    • Plan, prioritize & delegate team work to increase productivity & quality
  • Manage SOP’s ensuring they are documented, validated & utilized by the team
  • Understand the competitive landscape across the market (Tier I, II, III) & understand client objectives and how they generate revenue.
  • Understand how L2T generates revenue & how cascading individual & team goals based on the mission/vision/objectives impact organizational profitability
  • Understand how staffing impacts the department (budget, time to fill ratios, headcount, requisition process, hiring process)
  • Supports manager with budgeting, team design & recruitment
  • Responsible for developing & managing to project budgets
  • Research & communicate industry trends
  • Be a resource for products and platforms for senior designer level team members.
  • Develop & assist with sensitive information such as budget, salary, etc.
  • Able to solve complex problems and train leads to develop optimal solutions & anticipating technical implications
  • Partner with manager in assessing & hiring of candidates
  • Able to vet new software applications against one another, including feature/benefit comparison, cost structure & develop business cases for investment

Design Manager

One to Three

BA/BS w/ 5+ years of experience

  • 3-5 years of experience in communications, digital advertising
  • 3 years of management experience required proven track record in digital strategy execution
  • 3 years of experience with critical platforms (Illustrator, InDesign, Photoshop, Adobe Acrobat)

Mastery of Application/Technical Aptitude at Designer Supervisor Level

  • Lead vision & take ownership of all product processes, procedures, training & testing
  • Look for ways to improve processes to increase efficiencies, product quality & campaign performance
  • Proven track record of flawless execution as a team leader
  • Experience with UX/UI & able to design wireframes & guide developers in product design

Mastery of all Soft Skills at Designer Supervisor level

Communication

    • Proven ability to solicit input from teams and act upon input with implementation or rationale into why suggestion was not pursued

Customer Focus

  • Advanced customer-centric mindset

Accountability

  • Support and coach direct reports and instill staff accountability

Drive for Results

  • Prioritization of work (self and direct reports)

Continuous Improvement & Mutual Respect

  • Emotional intelligence: self-awareness, self-management, social awareness, relationship management
  • Inspirational team and thought leader
  • Development of direct reports and long-term investment of team development

Mastery of all Role Requirements at Designer Supervisor Level

  • Understand KPIs relevant to department, manage team to optimize KPIs & prepare relevant KPI reporting
  • Own & manage department budgets
  • Workforce planning / management
  • Support Senior Designer in onboarding new employees by establishing clear success metrics
  • Develop and manage direct reports to create a high-performing team
  • Identify and recruit candidates for team
  • Set department goals with senior managers/leads
  • Oversee SOPs & compile reports for monthly management meetings
  • Understand how to socialize recommendations, incorporate feedback & pitch ideas to the EMT
  • Support Supervisor as a product & platform resource.
  • Familiar with OEM brand style guides, sure internal documents are up to date & Creative team is trained and delivering against OEM requirements.
  • Own all partner relationships & utilize team members when necessary to ensure value is maximized
  • Collaborate with marketing to understand the context & provide valuable input with regards to trade shows & other events which require marketing collateral.

Senior Design Manager

Two to Four

BA/BS w/ 7+ years of experience

  • 4-6 years of experience in communications, digital advertising
  • 4 years of management experience required proven track record in digital strategy execution
  • 4 years of experience with critical platforms (Illustrator, InDesign, Photoshop, Adobe Acrobat)

Mastery of Application/Technical Aptitude at Design Manager Level

  • Able to leverage advanced Pardot features to support marketing campaigns
  • Able to create WordPress sites & troubleshoot technical issues
  • Advanced understanding of JIRA (complete advanced queries, set-up custom dashboards, etc.)
  • Develop & maintain new product processes, procedures & implement

Mastery of all Soft Skills at Design Manager level

Communication

    • Advanced communication skills

Customer Focus

  • Advanced customer-centric mindset
  • Able to join client or prospect calls or meetings when required

Accountability

  • Manage creative resources including team members & creative assets
  • People management

Drive for Results

  • Lead the team on on-going trainings & information transfers on technical knowledge
  • Perform gap analysis on team & develop gap plans to make sure team members can advance to the next level

Continuous Improvement & Mutual Respect

  • Emotional intelligence
  • Inspirational team & thought leader
  • Consistent motivator & problem solver

Mastery of all Role Requirements at Design Manager Level

  • Keeps abreast of design & digital marketing trends
  • Leads brainstorming sessions with creative & marketing departments
  • Develops business cases for investment opportunities & strategic changes
  • Provided input for annual budget planning
  • Has strong understanding of the L2T budget & develops & reports on KPIs to ensure we achieve our goals and stay within budget
  • Set department goals with direct supervisor
  • Oversee SOPs & ensure they are up to date & used by the team
  • Participate in vendor meetings & calls to drive product innovation, enhance performance and actionable client reporting.
  • Be a champion of L2T’s core values & company goals
Creative Roles