L2T Blog

L2Tidings 1-7-19

on January 11, 2019

Happy 2019! See what we are reading in the New Year when it comes to Google My Business categories, voice search in 2019, and Google Assistant’s upcoming milestone.

Voice search optimization guide: Six steps for 2019. According to PWC report, 71% of respondents would rather use their voice assistant to search for something than physically typing their queries. Click on the photo above to learn more from Search Engine Watch.

 

Google Assistant Will be on One Billion Devices by the End of the Month. That would be double the user count of 500 million which was recorded last May. To read the rest from Search Engine Journal, click on the photo above.

 

7 things you might not know about Google My Business categories. According to Moz’s Local Search Ranking Factors Survey, proper Google My Business category associations are the #3 search ranking factor for local packs. Click above for more from Search Engine Land.

Machine vs. man: What really matters for SEO success. Old methods of dynamically generating content and other quick hacks no longer result in long-term, sustainable SEO performance. Read more from Search Engine Land by clicking the image above.

 

Some Bad (and Good) News for Facebook in 2019. While the social network will face serious problems with user engagement, Facebook, in tandem with Google, will continue to dominate digital ad revenues. Click on the photo for more from eMarketer.

 

Google Ads conversion rates by industry: How do you compare? On average then, Google Ads advertisers are getting conversion rates of 3.17% on the Search network and 0.46% on the Display network. For more from Search Engine Watch, click above.

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L2Tidings 1-7-19