L2T Blog

L2Tidings 11-5-18

on November 9, 2018

This week’s roundup of interesting digital marketing trends and industry news includes what auto brands are the most Googled, how to efficiently use PPC and SEO to work together, and how different sites deal with fake business reviews. Find out more about what we are reading this week below!

Here are the most Googled car brands of 2018. Study shows foreign manufacturers lead the way in the U.S. Click on the photo above to learn more from AutoBlog.


Okay, Google, Will Voice Be The Future Of Search? In this ever-emerging field of technology and search, voice is the newest trend in tech, however, currently, most users still prefer to search by text on a desktop and the second is mobile devices. For more from Forbes, click above.


How should PPC and SEO work together to gain visibility? Getting PPC and SEO to work together effectively is always a key goal, whether we’re managing just one of the channels or both of them. Click on the photo to read the rest on Search Engine Watch.

Google To Sunset Google+ In 2019. In an official blog post on October 8th, Google cited lack of engagement and security issues as the deciding factors for phasing out consumer accounts on the site. For more from our blog, follow the link in the photo.


Google My Business rolls out feature for new businesses, updates local service area settings. Google My Business added the ability to announce the date your new business is opening directly in Google Maps and changed how it manages businesses that are within specific service areas. Click above to read the full article on Search Engine Land.


Yelp vs Google: How they deal with fake reviews. Yelp’s stance on fake reviews couldn’t be more completely opposite of Google’s. Find out the difference on Search Engine Land by clicking above.

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L2Tidings 11-5-18