L2T Blog

L2Tidings: What We’re Reading 11-14-2016

on November 21, 2016

This week’s roundup of interesting SEM trends and industry news includes information about web forms, Bing’s new ‘My Saves’ feature, and why local matters even for national advertisers. See What We’re Reading below!

Bing’s ‘My Saves’ feature lets users save video, image, and shopping searches across devices. The new feature lets users save an image, video, or shopping search result to their 'My Saves' folder, which can be accessed across mobile devices and desktop. Click on the above image to read the full article on Search Engine Land.

Bing’s ‘My Saves’ feature lets users save video, image, and shopping searches across devices. The new feature lets users save an image, video, or shopping search result to their ‘My Saves’ folder, which can be accessed across mobile devices and desktop. Click on the above image to read the full article on Search Engine Land.

 

Google’s search knows about over 130 trillion pages. In less than four years, Google's search knowledge of pages have grown by more than 100 trillion new pages. Click on the above image to read the full article on Search Engine Land.

Google’s search knows about over 130 trillion pages. In less than four years, Google’s search knowledge of pages have grown by more than 100 trillion new pages. Click on the above image to read the full article on Search Engine Land.

 

79 percent of online Americans use Facebook. It’s common knowledge that Facebook is the dominant social network in terms of user base, but a new report from Pew Research Center showed just how dominant it is. Click on the above image to read the full article on Social Times.

79 percent of online Americans use Facebook. It’s common knowledge that Facebook is the dominant social network in terms of user base, but a new report from Pew Research Center showed just how dominant it is. Click on the above image to read the full article on Social Times.

Why SEO should always complement your content marketing. Columnist Trond Lyngbø explains how the synergy between content marketing and search engine optimization (SEO) can produce web pages that will best serve your customers. Click on the above image to read the full article on Search Engine Land.

Why SEO should always complement your content marketing. Columnist Trond Lyngbø explains how the synergy between content marketing and search engine optimization (SEO) can produce web pages that will best serve your customers. Click on the above image to read the full article on Search Engine Land.

 

Why local matters, even for national advertisers. There’s been a lot of talk recently about personalization as Google, Facebook, and others continue to roll out new targeting features. Click on the above image to read the full article on Search Engine Watch.

Why local matters, even for national advertisers. There’s been a lot of talk recently about personalization as Google, Facebook, and others continue to roll out new targeting features. Click on the above image to read the full article on Search Engine Watch.

 

Are you asking for too much information on web forms? Long web forms can deter customers, and one way to reduce the workload is to remove unnecessary fields and questions. Click on the above image to read the full article on Search Engine Watch.

Are you asking for too much information on web forms? Long web forms can deter customers, and one way to reduce the workload is to remove unnecessary fields and questions. Click on the above image to read the full article on Search Engine Watch.

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L2Tidings: What We’re Reading 11-14-2016