This week’s roundup of interesting SEM trends and industry news includes an update to Twitter’s timeline, a list of SEO penalty recovery tools and a Denmark startup that knows when you’ll buy a new car before you know. See What We’re Reading below!
Booting the bots: New botnet protection across our ads systems. Keeping fake traffic that originates from infected computers out of ad systems is a priority for Google. Click the image above to read the full article on Google Inside AdWords.
Should Branding Begin With the Product of the Company’s Values? How do the most successful brands become established in their category? Click the image above to read the full article on Entrepreneur.
EASI’R predicts when you’ll buy a new car before you know it yourself. EASI’R has launched its bid to disrupt the old, antiquated car sales industry with an intelligent algorithm to predict when customers will buy a new vehicle. Click the image above to read the full article on Venture Beat.
Facebook Will Start Automatically Captioning Video Ads. Brands Can Also See What Percentage of People Watch Spots in Silence. Click the full image to read the full article on AdAge.
4 Key Reasons Local Businesses Fail When Using Google AdWords. Perry Marshall and Talor Zamir introduce you to the basic framework behind a successful local marketing campaign. Click the image above to read the full article on Entrepreneur.
Big List of SEO Penalty Recovery Tools. All website owner dreads seeing the unnatural links message in webmaster tools. Understand what tools are out there to help fix any link penalties. Click the image above to read the full article on Ignite Visibility.
Timing Is Everything: Twitter Unveils First View Ads, Videos At The Top Of Your Timeline. Twitter is unveiling a new video ad unit called Ad View. Click the image above to read the full article on Tech Crunch.
How Voice Search Will Shape SEO in 2016. The makers of voice question-and-answer platform MindMeld surveyed 1,800 adult smartphone users. Click the image above to read the full article on SEM Rush.