See what we are reading this week when it comes to Super Bowl car ads, the official end date of Google+ and how to prepare, and the growth in popularity of Instagram stories.
Super Bowl ads can offer ‘quick burst’ in search activity for automakers. In general, automakers tend to put a lot of emphasis on these mass sporting events. Click on the above photo for more info from Auto Remarketing.
Google+ is Officially Shutting Down on April 2nd. Users have slightly over two months to retrieve their Google+ data before it’s gone forever. For more info, click on the image above.
Facebook Enhances Ad Units for Automobile Dealers. Dealerships can now use automotive inventory ads to reach people who have visited other auto and dealer-related Pages, websites and apps. Click above to learn more from Search Engine Journal.
Instagram Stories Are Viewed by 500 Million Users Per Day. Stories are growing amongst advertisers as well, with 2 million now buying Stories ads across Instagram and Facebook. To read the rest on Search Engine Journal, click on the image above.
Riding the wave of AI: Is your marketing campaign as smart as it can be? AI and machine learning are helping marketers in more ways than you can imagine. Click on the graphic above to read more from Search Engine Land.
Google adds voice input and spoken results to mobile web search. The search giant appears to be conditioning searchers to use voice across all platforms. For more from Search Engine Land, click above.