This week’s roundup of interesting digital marketing trends and industry news includes a look into 2019 SEO trends, Google’s new portal for websites, and big news from the L2TMedia blog. Find out more about what we are reading this week below!
Amazon emerges as search advertising powerhouse. In September, the global powerhouse unified its disparate ad products and systems under one brand, Amazon Advertising. Click on the above image for more from Search Engine Watch.
Targeted Automobile Advertising: The Next PPC Frontier. Like many other industries, auto manufacturers like General Motors and others are intent on finding ways to monetize and generate more value from customer data. For more from Search Engine Journal, click above.
5 SEO trends that will matter most in 2019. This year, Google’s shaken the world with its mobile- and speed-related efforts. As a result, most of next year’s SEO efforts are expected in this direction. Click on the image above to read the rest on Search Engine Land.
Google launches portal to help developers build modern web sites. A new Google tool at web.dev measures your site’s performance as well as its compliance with standards for progressive web apps, best practices, accessibility and SEO. To learn more from Search Engine Land, click on the Google logo.
L2TMedia Now Participating In The General Motors Dealer Digital Solution Digital Advertising Program. This allows Dealers the opportunity to leverage in-Market Retail (iMR) funds to reimburse themselves for the cost of their Digital Advertising services. Click on the image above to read the rest of the news on our L2TMedia blog.
Google Ads Introduces Special Black Friday Ad Format. From now until November 27th can serve a special Black Friday promotion extension targeting specific keywords. For more from Search Engine Journal, click above.