Welcome to this week’s edition of L2Tidings, where we take a look at what our automotive and digital marketing experts have been reading. This week, we read about six tips for improving your paid search strategy, Jaguar’s all-electric future, and how blog tags influence search results.
Google Discusses Impact of Tags on Rankings. Blog tags are essential for categorizing web content in a simple, user-friendly way, but their ability to influence search rankings isn’t as clear-cut. Click the photo to learn what role tags play in helping Google find similar topics for searchers.
Jaguar to sell all-electric cars by 2030, and six electric Land Rovers coming in next five years. Jaguar and Land Rover are making big strides in becoming more fuel-efficient companies, with Jaguar electrifying its entire lineup by 2030 and Land Rover introducing six all-electric vehicles in the next five years. Find out which other automakers are making the switch to an all-electric future by clicking the photo.
Don’t Overlook Google My Business. Google My Business may be one of the most overlooked marketing tools available, but by properly using its features, you can help your business outrank your competitors and appear on page one of search results. Click above to learn how Google My Business can improve your rankings.
2022 Kia Carnival Will Make Its U.S. Debut February 23. Kia has confirmed that the Kia Sedona will officially be replaced by the more modern Kia Carnival, which will feature a larger infotainment touchscreen and premium interior finishes. Learn about the Kia Carnival’s performance and fuel economy features by clicking above.
6 tips to win local with paid search. Making sure your location-specific ads appear ahead of your competitors may seem challenging, but by developing a fool-proof local search strategy and creating relevant and useful copy, you can dominate your local market. Click the photo to learn how you can make your ads rank ahead of your competitors.
Ford asks Texas dealers to loan out F-150s to use as power generators. In an effort to help families currently without power, Ford has asked dealers in Texas to loan out Ford F-150 PowerBoost hybrid models to help homes and businesses affected by winter storms. Find out how many models will be loaned out by clicking the photo.