L2T Blog

L2Tidings 8-21-2020

on August 21, 2020

It’s time again for L2Tidings, the part of the week where we review everything our automotive digital marketing specialists have been reading. This week, we read about the benefits of building content and backlinks, Ford’s new SYNC® 4 infotainment system, and new off-road features in the 2021 RAM TRX.

Which Is Better for Your Website: Backlinks or Content? There’s no denying that backlinks and content bring immense value for websites, but while backlinks offer irrefutable SEO advantages, content helps users engage with your site, drive impressions for ad space, and buy your products. Learn about the benefits of backlink and content strategies by clicking the photo.

Ford’s SYNC® 4 Infotainment System Just Got Even Better. Ford’s SYNC® infotainment system has always been highly intuitive and user-friendly, but the most recent iteration will allow drivers to do even more, including finding gas stations with the lowest fuel prices. Click the photo to see how the software works.

Creating a Winning Keyword Research Strategy for E-commerce SEO. The aim of a successful keyword research strategy isn’t just to boost your search rankings; it also gives customers clear context for your products so they can purchase quickly. Learn some quick and handy keyword research strategies by clicking above.

2021 Porsche Taycan Adds New Features, Some of Which You Can Subscribe To. As the Porsche Taycan enters its second model year, it’s set to gain new features like Function on Demand, which will allow users to download safety upgrades as part of a monthly subscription fee. Click above to learn more about Function on Demand and the Porsche Taycan’s new color options.

Three Ways a Pipe or Dash in Title Tag Makes a Difference. You may not realize how much a pipe (“|”) or a dash (“-“) can make or break your title tags, but according to a recent debate on Twitter, one symbol actually allows you to fit more characters into your meta titles. Find out which symbol will best suit your title tags by clicking the photo.

The Ram TRX Proves Our Truck Fantasies Are All Off-Road. With its ability to produce 702 horsepower and its 118-mph max speed, the 2021 RAM TRX’s performance prowess is undeniable both on and off the road. Click the photo to learn how this new model is expected to dominate the 2021 performance truck market.

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L2Tidings 8-21-2020