Welcome to this week’s edition of L2Tidings, where we see what our automotive and digital marketing experts have been reading. This week, we read about an upcoming Dodge PHEV, how Google treats website disruptions, and why GMB is vital for local search.
Google Explains Importance of GMB for Local Search. Regardless if a customer is searching for a type of service or a solution to a problem, it’s important to provide as much location data as possible so Google can connect your business to local searchers. Click the photo to learn how you can equip your content with location-based insights.
The Lexus 5-Year-Plan Is Full Of Twists And Turns. Boasting three new electric vehicles and a slew of revamps, Lexus is overhauling its lineup in the coming years, giving much-needed upgrades to its flagship sedans and introducing the Lexus Interface infotainment system to its SUVs. Find out which vehicles will receive major overhauls by clicking the photo.
Google: Website Downtime Shouldn’t Impact Search Rankings. If a website loses traffic and organic visits after a disruption of service, Google won’t view its content any differently once the website is restored, keeping search rankings in place. Click above to find out how long it takes for a site to regain its rankings after a technical disruption.
There’s A Mysterious New Dodge Coming Next Year. With news of Dodge’s first-ever all-electric muscle car debuting in 2024, the automaker also plans on releasing a plug-in hybrid next year, which could be a brand new model or an updated version of the Dodge Charger, Dodge Challenger, or Dodge Durango. Learn more about Dodge’s hybrid plans by clicking above.
Can SEO Help Fill in the Blank on Search Queries? Google increasingly understands the context of the content it crawls, so by creating quality content that answers search queries and appeals to your audience, your content can rise in rankings. Click the photo to learn how Google semantically understands search queries.
Nissan targets 40% of U.S. sales to be electric by 2030. In a recent statement, Nissan Motor Company announced its plans to achieve total carbon neutrality and electrify all brand new models by 2050. Learn about upcoming Nissan EVs like the 2022 Nissan ARIYA by clicking the photo.