L2T Blog

L2Tidings 12-10-2021

on December 10, 2021

Welcome to this week’s edition of L2Tidings, where we see what our automotive and digital marketing experts have been reading. This week, we read about the top five SEO mistakes to avoid, BMW’s electrified sales milestone, and Google’s new desktop interface for map search results.

Google rolling out new map and local interface in search. This week, Google confirmed that it will be updating its local pack and map interface so both features will appear side-by-side in desktop search results. Click the photo to see what the new display looks like on desktop.

BMW Group Celebrates Massive Electrified Sales Milestone. As part of its mission to expand electric sales in the coming years, BMW recently celebrated its one-millionth delivery of an electric vehicle, aiming to hit the two-million mark by 2023. Find out which electric models made the most sales in 2021 by clicking the photo.

Five Counterproductive SEO Tactics To Avoid (And What To Do Instead). As new SEO methods continue to evolve, it’s important to learn which practices are becoming obsolete and may not have a place in modern digital marketing spheres. Click above to discover which mistakes will hurt your business strategy.

Ford Bronco Sport Is First Vehicle to Use Components from 100% Recycled Ocean Plastic. Ford recently announced that the new Ford Bronco Sport will be the first production vehicle to include wiring clips made from discarded nylon fishing equipment, nearing the automaker towards its goal of using 100-percent sustainable materials in its future vehicles. Learn more about Ford’s sustainability goals by clicking above.

SEO vs. PPC: Learn When to Optimize and When to Pay for Traffic. Though PPC and SEO differ in terms of strategy and delivery, utilizing both approaches will help you gain visibility above competitors and achieve organic traffic from search engines. Click the photo to learn how a hybrid approach will increase conversions and sales.

Toyota Announces Location For U.S. Automotive Battery Plant. This week, Toyota confirmed that it will be building its first automotive battery plant in North America, which will be located at the Greensboro-Randolph Megasite in North Carolina. Find out how many batteries will be produced per year by clicking the photo.

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L2Tidings 12-10-2021