It’s time for L2Tidings, where you can find out just what the digital marketing experts at L2TMedia have been reading. This week, our team focused on electric pickup trucks, Kylie Cosmetics social media presence, and “virtual eyes” for automated vehicles.

McDonald’s latest tech move aims to bring voice-based, conversational ordering to the dining experience. McDonald’s second tech acquisition this year indicates a move towards a tech-driven customer experience in the popular chain. How do you think this will affect their digital marketing strategy?

KFC cooks up dating simulator game for Colonel Sanders. Are you interested in wooing the Colonel? Find out how video games can be incorporated into your digital marketing strategy by clicking the photo.

10 of the most powerful, expensive, exotic new cars at the Frankfurt Motor Show. Have a cool $9 million burning a hole in your pocket, and a need for speed? Consider the new Bugatti Centodiece. Do you think these models are worth the price tag? See for yourself by clicking the link above.

Kylie Cosmetics shows the highest social media engagement and no ad spending, study says. Turns out it pays to be the heir to a fortune of cultural influence. Find out the secret to her success by clicking the photo.

Ford, GM ramp up plans for electric pickups. American automakers seem determined to prove that electric pickup trucks can have the utility of gas and diesel models. Learn more by clicking above.

JLR starts trials of ‘virtual eyes’ for autonomous vehicles. With the majority of the public concerned about the safety of self-driving vehicles, some automakers think virtual eyes my humanize autonomous transit, and help the public perception. How do you feel about vehicles fitted with “eye pods”?