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Chalkboard full of SEO math.

L2Tidings 9-30-2022

on September 30, 2022

It’s time again for L2Tidings, where we see what our automotive and digital marketing experts have been reading. This week, we read about the life-saving safety features of the Volvo EX90 EV, five changes coming to Google search, and the mathematics of SEO!

Radar diagram of the Volvo EX90's interior sensors.
The Volvo EX90 EV will include radar sensors that can detect sleeping children left in the back seat. The technology will display a warning if the exited driver attempts to lock the car. Click the sensor diagram to read more.
Man holds phone displaying Google mobile search.
Five changes coming to Google mobile search. As Google finds an unexpected rival in TikTok, the search engine is adapting with changes that emphasize visual search. Click the phone to read more.
Catalytic converter attached to an old car.
California is imposing stricter penalties for selling stolen catalytic converters. The state will also require parts sellers to keep records of all transactions – including a description of each of the anti-pollution devices – for two years. Click the catalytic converter to read more.
Phone with Tiktok pulled up.
TikTok has increased the maximum length of video descriptions from 300 characters to 2200 characters. The move will allow creators to better optimize their content. Click the phone to read more.
Traffic jam in New York City.
New York will be requiring all vehicles sold in the state to be electric or hybrid by 2035. Governor Hochul announced that the state will adopt California’s EV plan, with the phasing out of gas-powered cars beginning in 2026. Click the traffic to read more.
Chalkboard full of math.
The mathematics of SEO. This is how you can use CPC, keyword data, and click-through rates to prove the value of SEO to clients. Click the blackboard to read more.
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L2Tidings 9-30-2022