Why Local 3-Packs Matter for Dealer SEO Strategy August 19, 2020 What is a Local 3-Pack? Local 3-packs are a specific piece of the Google knowledge...
Understanding 1st and 3rd Party Cookies and Why the Matter August 3, 2020 What Are Cookies? Cookies are placed and stored on a user’s browser. Cookies track...
Google Now Tracking Store Visits May 17, 2019 As announced in 2018, Google is now reporting store visits as a conversion metric...
Google’s New Ad Position Metrics: Rethinking Average Position February 15, 2019 In late 2018, Google released four new search metrics to help better identify ad...
Google to Sunset Google+ in 2019 October 19, 2018 One of the biggest stories in digital marketing this month is the announcement that...
New Google Store Visit Conversion Reported in Google Ads August 14, 2018 Google Ads (formerly Google AdWords) is now reporting Store Visits as a new Conversion...
Google Machine Learning Was the Talk at Google Marketing Live July 18, 2018 Last week, L2Ters had the opportunity to attend Google Marketing Live 2018. At the...
Let L2TMedia Guide you on how to use the Google Dealer Playbook September 27, 2017 In last week’s Auto News magazine, Google announced its new Dealer Playbook – Google...
External Linking: Increase Your SEO Mojo September 18, 2017 Our team of digital marketing experts has implemented a weekly series, Ask the Experts,...
Conversational Search Is Changing the Game in Paid Search and SEO September 1, 2017 It’s no secret that smartphones have shaken up digital marketing. With the introduction of...
